Sometimes people will use their Strengths profile to help them determine what field they should work in. But the real questions to ask are: “Do you like that field?” And, “Do you have the space to engage and use your Strengths in that career?” Listen in to learn more!
About Cari Twitchell, JD
Cari is the owner of Custom Content Solutions LLC. As a solopreneur, she relies heavily on her Strengths and the Strengths of others to reach her goals and find success.
But Cari hasn’t always been in the marketing field. Her career started in law, where she was passionate about advocating for civil and human rights issues. The downturn of the economy in 2007, however, led Cari into marketing, which she absolutely fell in love with.
Now, Cari uses her passion to help others in ways she never imagined, which enables her to focus on the things that truly matter: her family and her community.
Cari’s Top 5 StrengthsFinder Strengths
- Strategic
- Individualization
- Empathy
- Connectedness
- Developer
Key Takeaways
- There’s a 7% shift in productivity just by having an awareness of what your Strengths blueprint is. It starts to compound once you start to learn about and apply your Strengths.
- You can use your Strengths in any field. Do not let your Strengths themselves define what career you go in to.
- StrengthsFinder gives people words to define what makes them different and unique.
- Solopreneurs, just because you’re standing on your own, that doesn’t mean you have to be alone.
Listen in now!
Alissa Daire Nelson How to Find a Fulfilling Career that Uses Your Strengths with Cari Twitchell, JD
Time-Stamped Show Highlights
- [3:39] – Cari’s impressions of her StrengthsFinder results
- [5:00] – How Strengths have helped Cari in business
I have leaned into them to help me create my unique selling proposition.
- [6:54] – Cari’s transition story from law to marketing
- [12:27] – The importance of being open to change
You can still use your experience and education, but in many different ways!
- [13:20] – How Cari uses Empathy to capture your voice
- [14:07] – Which Strengths Cari leans into during client interviews
Everyone has a unique story and an unique driver behind them. It’s there. You just have to listen and be able to ask follow-up questions.
- [17:14] – Going beyond Cari’s top 5 Strengths
- [18:30] – Who Cari leans on for support outside her Strengths
I need people who have Ideation and Futuristic to help me think about the future of my business. I need people who can help me think about the future and not get so stuck in the day-to-day mindset.
- [20:31] – The importance of an outside view as a solopreneur
Find a person, a colleague or spouse or best friend, who you can have that safe space with, who you can bounce ideas off of and keep you from being so lonely.
- [24:46] – Getting past your fears to help you move forward
- [26:26] – Cari’s recommendations for individuals who have just taken their StrengthsFinder test
Let go of what you are not strong in and live within your top Strengths.
